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From FreeFree plan

New instructors who want buyers without building an audience first, and who accept low per-sale revenue and Udemy's pricing rules.

Quick overview

Pricing
Free to publish; instructors get 37% of marketplace sales and 97% of sales through their own coupons or links
Plans
No subscription fee. Per Udemy's Instructor Terms (updated July 29, 2026): 37% of the net amount on sales Udemy makes through its marketplace, 97% on sales through the instructor's own coupon or referral link, 80% on coaching. Net amount is after taxes, app store fees and a 3% service and processing fee (4% in Japan). Subscription plans (Personal Plan, Udemy Business) pay from a pool of 15% of net subscription fees, split by minutes watched. Paid within 45 days of month end, $25 minimum, in USD. Free courses are limited to 2 hours of video.
G2 rating
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Comparisons
Featured in 1 comparison

Key features

  • Course marketplace that sells to Udemy's own learners
  • No monthly fee to publish a paid course
  • Instructor coupons and referral links at 97% revenue share
  • Optional subscription collection (Personal Plan, Udemy Business)
  • Coaching services at 80% revenue share

Pros

  • No upfront or monthly cost
  • Udemy markets the course to its learners
  • 97% revenue share on your own coupon and referral sales
  • Extra income from the subscription pool if you opt in

Cons

  • Only 37% of marketplace sales after fees
  • Prices come from Udemy's fixed tier list
  • A paid Udemy course cannot be offered free elsewhere
  • New premium instructors are opted into the Deals Program by default

Udemy in our comparisons