Which e-commerce tool is right for you? Compare features, pricing, and user reviews to make the best choice.
Growing SMB to mid-market brands that want a hosted e-commerce platform with strong built-in commerce features, flexibility for integrations/headless builds, and support for multi-channel and B2B use cases.
WordPress-based businesses that want a highly customizable online store with full control over hosting, theme, and functionality—especially teams comfortable managing plugins, updates, and performance tuning.
| Feature | BigCommerce | WooCommerce |
|---|---|---|
| Pricing | From $39/month | Free (plugin) + paid extensions/hosting |
| G2 Rating | 4.2 (5,600 reviews) | 4.4 (8,200 reviews) |
| Capterra Rating | 4.4 | 4.5 |
| Best For | Growing SMB to mid-market brands that want a hosted e-commerce platform with strong built-in commerce features, flexibility for integrations/headless builds, and support for multi-channel and B2B use cases. | WordPress-based businesses that want a highly customizable online store with full control over hosting, theme, and functionality—especially teams comfortable managing plugins, updates, and performance tuning. |