Which crm & sales tool is right for you? Compare features, pricing, and user reviews to make the best choice.
Sales teams at SMBs and growing companies that want an easy-to-adopt, pipeline-first CRM focused on activity-based selling, deal tracking, and lightweight automation without the complexity of enterprise CRMs.
SMBs and mid-market teams that want an easy-to-adopt CRM tightly integrated with marketing, service, and content tools, plus strong sales engagement (sequences, meetings, tracking) and scalable automation as they grow.
| Feature | Pipedrive | HubSpot Sales Hub |
|---|---|---|
| Pricing | $14.90/user/month | Free - $20/user/month |
| G2 Rating | 4.3 (2,000 reviews) | 4.4 (12,000 reviews) |
| Capterra Rating | 4.5 | 4.5 |
| Best For | Sales teams at SMBs and growing companies that want an easy-to-adopt, pipeline-first CRM focused on activity-based selling, deal tracking, and lightweight automation without the complexity of enterprise CRMs. | SMBs and mid-market teams that want an easy-to-adopt CRM tightly integrated with marketing, service, and content tools, plus strong sales engagement (sequences, meetings, tracking) and scalable automation as they grow. |