Retool vs UI Bakery
Which automation & integration tool is right for you? Compare features, pricing, and user reviews to make the best choice.
Retool
Engineering teams building many internal apps on production databases and APIs, who want the widest connector set and are fine paying per builder and per internal user.
UI Bakery
Small developer teams that want low per-developer pricing with viewers included, and the option to self-host.
Side by side
| Retool | UI Bakery | |
|---|---|---|
| Pricing | Free (5 users); Team from $10/builder + $5/internal user/month | Free; Builder from $20/developer/month |
| G2 Rating | Not yet verified | Not yet verified |
| Best For | Engineering teams building many internal apps on production databases and APIs, who want the widest connector set and are fine paying per builder and per internal user. | Small developer teams that want low per-developer pricing with viewers included, and the option to self-host. |
Pros and cons
Retool
Pros
- Broadest mix of database and API connectors in this group
- Enterprise can run in Retool Cloud, self-hosted or air-gapped
- Team plan is cheap for small groups ($10 per builder, $5 per internal user, annual)
- Apps, Workflows and Agents live in one product
Cons
- Internal users are billed separately, so cost grows with headcount
- Audit logs start on Business ($50 per builder, annual); granular roles, SSO and self-hosting are Enterprise only
- SAML/OpenID SSO and Git source control are Enterprise only
UI Bakery
Pros
- Viewers are included (up to 50) instead of billed per seat
- Low entry price: $20 per developer per month, annual
- Self-hosted plans start at Free
- Audit logs and RBAC on the mid tier, not only Enterprise
Cons
- More than 50 viewers requires Enterprise
- SSO is Enterprise only
- Proprietary platform, not open source
Related comparisons
Best Internal Tools Builders
Pick Retool if developers will build many tools on your production data. Pick Budibase or Appsmith if you need open source and self-hosting, and Softr if the builder is not a developer.
Sarah ChenUpdated October 2026Retool alternatives
Stay with Retool if you need the most complete platform and can pay for Business or Enterprise. Pick ToolJet or Budibase if you need SSO without an enterprise contract, and Softr only if your builders are not developers.
Sarah ChenUpdated October 2026