Countly

From $175Free planG2 4.1 · 20 reviews

Teams leaving Amplitude because data must stay on their own servers or in a specific region, especially mobile-first apps in regulated industries.

Visit Countly ↗See full comparison

Quick overview

Pricing: Free self-hosted Lite; Flex from $175/month (5,000 MAU, pay monthly); Enterprise custom, paid annually
Plans: Countly Lite: free forever, open source, self-hosted; product analytics for mobile, web and desktop, dashboards, ratings, push notifications and remote config. Flex (managed private cloud): starts at $175/month for 5,000 MAU, pay monthly, cancel anytime; tiers include 10K $350, 20K $700, 40K $1,260, 60K $1,890, 120K $3,213 and 1M $16,444 per month, each with 1,000 data points per MAU per month. Flex includes event tracking, sessions, user profiles, alerts and dashboards with 6 months of data retention; funnels, retention, flows, formulas, crash reporting and AI insights are in the paid Intelligence add-on ($44/month at 5K, $473/month at 60K), and push, A/B testing, in-app messaging, surveys and remote config are in the Adaptivity add-on ($62/month at 5K, $662/month at 60K). Longer retention (12 to 36 months) costs extra. US hosting is included; other regions such as Frankfurt, Paris or London carry a surcharge. 14-day free trial on the 5K tier. Not seat-based. Enterprise: custom, paid annually; self-hosted or on-premise with all capabilities. HIPAA BAA available.
G2 rating: 4.1 / 5.0
Comparisons: Featured in 1 comparison

Key features

Product analytics for mobile, web and desktop apps
Free open-source Lite edition and on-premise Enterprise
Managed private cloud with a choice of hosting region (Flex)
Push, in-app messaging, A/B testing and remote config (Adaptivity add-on)
Funnels, retention, flows and crash reporting (Intelligence add-on)
HIPAA BAA for eligible customers

Pros

Real self-hosting: free Lite edition or supported on-premise Enterprise
Choice of hosting region on the managed Flex plan
Strong mobile focus with push and in-app messaging
Not seat-based

Cons

Funnels and retention need a paid add-on on Flex
Expensive at 50k MAU compared with event-priced tools
Flex keeps 6 months of data unless you pay for more
Small G2 review base (20 reviews)
No session replay listed

Countly in our comparisons

Analytics & BI

Amplitude alternatives

Switch to Mixpanel if you want the closest replacement with public prices and SSO on a self-serve plan. Choose PostHog if engineers want analytics, replay, flags and experiments in one tool. Stay on Amplitude Plus if price is your only concern: at 5M events it is cheaper than most alternatives.

Emily RodriguezUpdated October 2026