Marketing Automation
Rewardful
From $49G2 4.5 · 84 reviews
SaaS startups billing through Stripe or Paddle that want a simple, low-cost affiliate program
Quick overview
- Pricing
- From $49/month ($490/year); 0% transaction fee; 14-day trial
- Plans
- All USD, taxes extra. Starter $49/mo or $490/yr: up to $7,500/month affiliate-attributed revenue, 1 campaign, up to 2 team members. Growth $99/mo or $990/yr: up to $15,000/month affiliate-attributed revenue, unlimited campaigns and team members, branded affiliate portal, custom domain, private invite-only campaigns, custom rewards. Enterprise $149+/mo or $1,490+/yr: up to $30,000/month on entry tier, tiered by usage (higher revenue moves to a higher tier), phone support, one-click PayPal payouts. All plans: unlimited affiliates and visitors, 0% transaction fee, all integrations, REST API, multi-currency, first- or last-touch attribution, coupon code tracking, double-sided incentives, self-referral fraud detection, PayPal mass payouts and Wise bulk payouts, chat and email support. Annual = 12 months for the price of 10. 14-day free trial on every plan. Optional Managed Payouts on every plan: 3% processing fee on payouts (affiliates may also pay withdrawal fees). Commissions and payment-provider fees are separate.
- G2 rating
- 4.5 / 5.0
- Comparisons
- Featured in 2 comparisons
Key features
- Two-way Stripe sync (Premier Stripe Partner); also integrates with Paddle and tools like SamCart, Podia, Outseta, MemberStack
- Commissions adjust automatically on upgrades, downgrades, cancellations and free trials
- SEO-friendly links (?via=name) on your own domain, plus direct page tracking
- Coupon code tracking and double-sided incentives on all plans
- PayPal mass payouts and Wise bulk payouts; optional Managed Payouts for 3%
- Unlimited affiliates on every plan
- Self-referral fraud detection
Pros
- 0% transaction fee on every plan
- Deepest Stripe integration of the group (two-way sync)
- Unlimited affiliates even on Starter
- Optional Managed Payouts on every plan
- Annual billing gives two months free
Cons
- Plans capped by monthly affiliate-attributed revenue ($7,500 Starter, $15,000 Growth)
- Starter has 1 campaign, 2 team members and no custom domain
- No Shopify, Chargebee or Recurly on its integrations page
- No partner marketplace
- Managed Payouts cost 3% of payouts
Rewardful in our comparisons
Marketing Automation
Marcus WilliamsUpdated October 2026
Best Affiliate Marketing Software
Rewardful is the best affiliate software for most brands running their own program on Stripe or Paddle: $49/month, 0% transaction fees and unlimited affiliates. Shopify stores should pick Refersion or Tapfiliate, and large retail brands impact.com.
+2
Social Media
Sarah ChenUpdated October 2026
Best Referral Program Software
ReferralCandy is the best referral program software for most businesses, especially online stores: $9/month to start, every feature on every plan and month-to-month billing. Pick Referral Rock if your referrals become leads and deals rather than online orders.
+1