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Zoho CRM

CRM & Sales
★4.1•2,800 G2 reviews

SMBs and mid-market teams that want a customizable, automation-friendly CRM with strong value pricing and a broad ecosystem (Zoho apps + third-party integrations) for sales pipeline management, reporting, and multi-channel outreach.

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Quick Overview

Pricing
$14/user/month
Details
Free tier available; Standard $14/user/month (annual billing); Professional $23/user/month; Enterprise $40/user/month; Ultimate $52/user/month.
G2 Rating
4.1 / 5.0
Capterra
4.3 / 5.0
Comparisons
Featured in 1 comparison

Key Features

  • Lead, contact, account, and deal (pipeline) management
  • Workflow automation, assignment rules, and approvals
  • Sales forecasting, dashboards, and customizable reports
  • Omnichannel engagement (email, phone, social, live chat) with activity tracking
  • Customization and extensibility (custom modules/fields, integrations, APIs, marketplace)

Pros

  • +Strong feature depth for the price, including automation and reporting
  • +Highly customizable data model (modules, fields, layouts) and workflows
  • +Broad integration options across the Zoho suite and marketplace
  • +Scales from free/entry plans to advanced enterprise needs

Cons

  • −UI/UX and navigation can feel complex as customization grows
  • −Some advanced capabilities are gated behind higher-tier plans
  • −Setup, data migration, and automation design can require admin time/training

Zoho CRM in Our Comparisons

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