WordPress.org
Free
Free to use$0.00
Per year
$0
Free software; hosting about $3 to $30 a month
WordPress.org vs Ghost
Compare with for .
WordPress.org
84%
match · $0/yr
Ghost
44%
match · $180/yr
What matters most?
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
Smaller bill
Ghost
Entry plan
Flat price, whole team$15.00
× 12 months$180.00
Per year
$1.50 per person / mo
$180
WordPress.org
From $2.99Free plan
G2 4.4 · 9,498 reviewsSmall businesses that want to own their site, publish regularly and add features over time, and that are comfortable handling updates or have someone who will.
vs
Ghost
From $15Free plan
G2 4.0 · 40 reviewsContent-led small businesses, newsletters and creators who grow through writing and email and may charge for content.
Side by side
 WordPress.org | Ghost | |
|---|---|---|
| Pricing | Free software + hosting (from $2.99/mo intro) | From $15/month (billed yearly); free to self-host |
| G2 Rating | 4.4 (9,498 reviews) | 4.0 (40 reviews) |
| Best For | Small businesses that want to own their site, publish regularly and add features over time, and that are comfortable handling updates or have someone who will. | Content-led small businesses, newsletters and creators who grow through writing and email and may charge for content. |
Pros and cons
WordPress.org
Pros
- Most flexible option: almost any feature exists as a plugin
- You own the site and can change hosts without rebuilding
- Low software cost; the core is free
- Excellent for blogs and content-heavy sites
- Largest pool of freelancers and agencies
Cons
- You handle updates, backups and security (or pay someone to)
- Hosting renews at several times the intro price
- Too many plugins can slow the site or cause conflicts
- Busier admin area than hosted builders
Ghost
Pros
- Best blogging and newsletter experience here
- Paid memberships with no Ghost transaction fee
- Fast, clean sites without plugin sprawl
- Open source, so you can switch between Ghost(Pro) and self-hosting
Cons
- Not a general site builder: no store, bookings or drag-and-drop design
- Ghost(Pro) price rises with member count
- Self-hosting needs server skills
- Smaller theme and integration ecosystem than WordPress
Emily Rodriguez