Analytics & BI
Wingify (formerly VWO and AB Tasty)
From Custom
Marketing and CRO teams that want a visual editor, behavior analytics and personalization in one suite, and existing VWO or AB Tasty customers.
Quick overview
- Pricing
- Custom quote; 30-day trial
- Plans
- Wingify lists Growth, Pro and Enterprise tiers for each product (Web Experimentation & Rollout, Web Personalization, Feature Experimentation, Behavior Analytics and more) but shows no prices; pricing is through a demo. 30-day free trial with no credit card. No free-forever plan is listed. Existing VWO and AB Tasty contracts carry over unchanged according to Wingify.
- G2 rating
- Not yet verified
- Comparisons
- Featured in 1 comparison
Key features
- Visual web experimentation and rollouts
- Server-side feature experimentation with SDKs, REST API and OpenFeature support
- Bayesian or frequentist analysis with peeking correction and SRM detection
- Behavior analytics (heatmaps, journeys, feedback) in the same suite
- Web personalization
Pros
- Testing, heatmaps, journeys and feedback in one suite
- Choice of Bayesian or frequentist analysis on feature experimentation
- Server-side SDKs plus a visual editor
- 30-day trial without a credit card
Cons
- No public prices since the rebrand
- Product names and dashboards are still converging after the 2026 merger
- No free-forever plan listed
Emily Rodriguez