PostHog vs Microsoft Clarity
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What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
Free to start
Visit Microsoft Clarity ↗PostHog
Product and engineering teams that want session replay tied to product analytics, error tracking and feature flags, with published per-recording prices.
Microsoft Clarity
Marketers, designers and small teams who want unlimited website and app recordings and heatmaps without a budget.
Side by side
| PostHog | Microsoft Clarity | |
|---|---|---|
| Pricing | Free 5,000 recordings/month; then from $0.005/recording | Free |
| G2 Rating | 4.5 (1,055 reviews) | 4.5 (55 reviews) |
| Best For | Product and engineering teams that want session replay tied to product analytics, error tracking and feature flags, with published per-recording prices. | Marketers, designers and small teams who want unlimited website and app recordings and heatmaps without a budget. |
Pros and cons
PostHog
Pros
- Separate free monthly tiers for web (5,000) and mobile (2,500) recordings
- Per-recording prices with automatic volume discounts
- Per-product billing limits prevent surprise bills
- Replay sits next to analytics, flags, experiments and errors
Cons
- Free recordings are kept 1 month, pay-as-you-go only 90 days
- Page text is not masked by default; you configure it
- Developer-oriented interface can feel heavy for marketers
- SAML SSO needs the $750/month Scale package
Microsoft Clarity
Pros
- Completely free with no session cap per month
- Input fields are masked in every masking mode
- Fast setup through script, CMS plugins or Google Tag Manager
- Mobile app replay included at no cost
Cons
- Most recordings are deleted after 30 days
- No console or network log capture listed
- Deleting one user's data means deleting the whole project
- Full replays need consent signals for EEA, UK and Swiss visitors
Related comparisons
Best Session Replay Tools
Pick PostHog for most teams: generous free web and mobile recordings, published per-recording prices and replay linked to analytics and errors. Choose LogRocket for debugging, Microsoft Clarity if you have no budget, and Contentsquare if you are a marketing team or former Hotjar user.
Hotjar alternatives
Pick Microsoft Clarity if you want heatmaps and recordings for free. Stay with Hotjar, now Contentsquare, if you already use it and want a growth path. Choose Mouseflow for a like-for-like swap with clear prices.