Wix
Light
Flat price, whole team$17.00
× 12 months$204.00
Per year
$1.70 per person / mo
$204
Wix vs Ghost
Compare with for .
Wix
75%
match · $204/yr
Ghost
67%
match · $180/yr
What matters most?
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
Ghost
Entry plan
Flat price, whole team$15.00
× 12 months$180.00
Per year
$1.50 per person / mo
$180
Wix
From $17Free plan
G2 4.2 · 1,889 reviewsService businesses such as salons, trainers and local trades that want bookings, payments and a blog in one place without a developer.
vs
Ghost
From $15Free plan
G2 4.0 · 40 reviewsContent-led small businesses, newsletters and creators who grow through writing and email and may charge for content.
Side by side
 Wix | Ghost | |
|---|---|---|
| Pricing | Free; paid from $17/month (billed yearly) | From $15/month (billed yearly); free to self-host |
| G2 Rating | 4.2 (1,889 reviews) | 4.0 (40 reviews) |
| Best For | Service businesses such as salons, trainers and local trades that want bookings, payments and a blog in one place without a developer. | Content-led small businesses, newsletters and creators who grow through writing and email and may charge for content. |
Pros and cons
Wix
Pros
- Free plan and AI builder make starting easy
- Bookings, payments and marketing built in
- Good visual control for a template-based builder
- Large app market
Cons
- Payments and bookings need Core ($29/mo yearly) or higher
- Moving to another platform means rebuilding the design
- Market apps can add monthly costs
- Free plan is not suitable for a real business site
Ghost
Pros
- Best blogging and newsletter experience here
- Paid memberships with no Ghost transaction fee
- Fast, clean sites without plugin sprawl
- Open source, so you can switch between Ghost(Pro) and self-hosting
Cons
- Not a general site builder: no store, bookings or drag-and-drop design
- Ghost(Pro) price rises with member count
- Self-hosting needs server skills
- Smaller theme and integration ecosystem than WordPress
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