Instapage
Entry plan
Flat price, whole team$79.00
× 12 months$948.00
Per year
$7.90 per person / mo
$948
Instapage vs Framer
Compare with for .
Instapage
36%
match · $948/yr
Framer
79%
match · $120/yr
What matters most?
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
Framer
Basic site plan
Flat price, whole team$10.00
× 12 months$120.00
Per year
$1.00 per person / mo
$120
Extra editors $20 a month each
Instapage
From $79
G2 4.3 · 518 reviewsGrowth teams and agencies with several people building pages for many ads, who need collaboration, server-side testing and personalization.
vs
Framer
From $10Free plan
G2 4.5 · 145 reviewsStartups and SaaS teams that want polished, fast landing pages that match their marketing site, and can add testing later.
Side by side
| Instapage |  Framer | |
|---|---|---|
| Pricing | From $79/month billed yearly ($99 monthly) | Free; paid from $10/month (yearly billing) |
| G2 Rating | 4.3 (518 reviews) | 4.5 (145 reviews) |
| Best For | Growth teams and agencies with several people building pages for many ads, who need collaboration, server-side testing and personalization. | Startups and SaaS teams that want polished, fast landing pages that match their marketing site, and can add testing later. |
Pros and cons
Instapage
Pros
- Server-side A/B testing without page flicker
- Collaboration and reusable blocks for teams working at volume
- Popups, sticky bars and AI content from the entry plan
- 120+ integrations including HubSpot, Salesforce and Marketo
Cons
- A/B testing starts at $159/month on yearly billing
- Root domain publishing and heatmaps need the custom Convert plan
- Visitor caps on each plan
- Trial needs a card and ends at 2,500 visitors
Framer
Pros
- Very polished pages without code
- Custom domain from $10/month on yearly billing
- Native forms with webhook and Google Sheets delivery
- Staging and branching on Pro
Cons
- A/B testing is a paid add-on
- No popup or sticky bar builder listed on the pricing page
- Editor seats add up for larger teams
- Design-first canvas takes learning for non-designers
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