MailerLite
Comfort
Flat price, whole team$10.80
× 12 months$129.60
Per year
$1.08 per person / mo
$130
Starting price; rises with usage
MailerLite vs Mailchimp
Compare with for .
MailerLite
85%
match · $130/yr
Mailchimp
79%
match · $156/yr
What matters most?
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
Smaller bill
Mailchimp
Essentials
Flat price, whole team$13.00
× 12 months$156.00
Per year
$1.30 per person / mo
$156
Rises with contacts
MailerLite
From $10.80Free plan
G2 4.6 · 1,109 reviewsSmall businesses that want a low monthly bill, a real automation builder on the entry paid plan, and landing pages or a simple website in the same account.
vs
Mailchimp
From $13Free plan
G2 4.3 · 12,993 reviewsSmall businesses that rely on many connected apps or an online store and want email plus optional SMS in one widely supported tool.
Side by side
| MailerLite |  Mailchimp | |
|---|---|---|
| Pricing | Free (250 subscribers); paid from $10.80/month (Comfort, 500 subscribers, annual) | Free (250 contacts); paid from $13/month (Essentials, 500 contacts, monthly) |
| G2 Rating | 4.6 (1,109 reviews) | 4.3 (12,993 reviews) |
| Best For | Small businesses that want a low monthly bill, a real automation builder on the entry paid plan, and landing pages or a simple website in the same account. | Small businesses that rely on many connected apps or an online store and want email plus optional SMS in one widely supported tool. |
Pros and cons
MailerLite
Pros
- Comfort is the cheapest plan here with real automation at 500 and 2,500 subscribers ($12 and $33 per month, billed monthly)
- Comfort allows 50 automations with up to 100 steps each
- Email A/B testing is included even on the Free plan
- 14-day trial of premium features with no credit card
Cons
- The Free plan was cut to 250 subscribers and 2,500 emails per month on June 16, 2026
- No SMS or transactional email inside MailerLite plans; those run through MailerSend, a separate product
- Comfort caps monthly sends at 10x your tier, so heavy senders need Power
- Existing customers moved to the new prices at their next renewal
Mailchimp
Pros
- 300+ integrations, including official Shopify and WooCommerce connections
- Standard plan has branching flows with up to 200 journeys
- SMS and MMS add-ons live in the same account (paid plans, after approval)
- Free plan for testing the editor with up to 250 contacts
Cons
- Essentials limits automation flows to 4 steps
- Costs more than MailerLite and Brevo at 2,500 and 10,000 contacts
- Free plan sends only 500 emails a month and has no real automation
- Trial needs a credit card, and going over limits on paid plans brings overage charges
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