Metricool vs SocialBee
Which social media tool is right for you? Compare features, pricing, and user reviews to make the best choice.
Metricool
Freelancers and agencies that want scheduling plus strong analytics and reporting across many brands at a low price
SocialBee
Small businesses and solo marketers who want evergreen content recycling and category-based scheduling
Side by side
| Metricool | SocialBee | |
|---|---|---|
| Pricing | Free plan (1 brand); paid from $20/month billed annually ($25 monthly) | From $29/month ($290/year); 14-day free trial, no free plan |
| G2 Rating | 4.5 (98 reviews) | 4.7 (478 reviews) |
| Best For | Freelancers and agencies that want scheduling plus strong analytics and reporting across many brands at a low price | Small businesses and solo marketers who want evergreen content recycling and category-based scheduling |
Pros and cons
Metricool
Pros
- Generous free plan (1 brand, 20 posts/month, analytics)
- Brand-based pricing: one Starter plan covers up to 5 brands
- Analytics, competitor tracking and ads reporting stronger than most schedulers at this price
- Low cost per brand at scale: 50 brands for $159/month (annual)
Cons
- X costs $10/month per account extra, and X analytics keep only 30 days
- LinkedIn not available on Free
- Team members, approvals, roles and API only on Advanced ($53+/month annual); Free and Starter are single-user
- Studio, campaign dashboards and advanced analytics need a paid add-on for full use
SocialBee
Pros
- Best content recycling and category scheduling in this group
- Clear flat plans with set profile counts
- Unlimited AI generation on every plan
- Agency tiers up to 150 profiles and 30 workspaces
Cons
- No free plan, only a 14-day trial
- Bootstrap and Accelerate allow only 1 user and 1 workspace
- Post approval needs Accelerate ($49/month) or higher
- Analytics on Bootstrap limited to 3 months of data
Related comparisons
Best Social Media Scheduling Tools
Publer is the best social media scheduler for most solo creators and small teams: the lowest cost per account here, with X, approvals and bulk scheduling on its cheapest paid plan. Pick Buffer for the simplest pricing and unlimited users, or Metricool for analytics.
Best Social Media Tools for Small Business
Buffer is the best social media tool for most small businesses: a free plan for 3 channels, paid plans from $5 per channel per month billed yearly and support for every major network, including Google Business Profile. Pick Metricool if analytics and a free inbox matter more.
Buffer alternatives
Publer is the best Buffer alternative for most Buffer users: same per-account pricing, but cheaper, with approvals, bulk scheduling and X on the $4-per-account Professional plan. Pick Metricool for analytics, or Later for Instagram and TikTok.