Reputation vs Trustpilot
Which social media tool is right for you? Compare features, pricing, and user reviews to make the best choice.
Reputation
From $80
Multi-location brands in healthcare, automotive, real estate, financial services and retail that want reviews and listings priced per location, with surveys and analytics to grow into.
vs
Trustpilot
From $99Free plan
Online and service brands that want an independent, public review profile shoppers already recognize, displayed across their site.
Side by side
| Reputation | Trustpilot | |
|---|---|---|
| Pricing | From $80/location/month (contact sales) | Free; paid from $99/domain/month (billed annually) |
| G2 Rating | Not yet verified | Not yet verified |
| Best For | Multi-location brands in healthcare, automotive, real estate, financial services and retail that want reviews and listings priced per location, with surveys and analytics to grow into. | Online and service brands that want an independent, public review profile shoppers already recognize, displayed across their site. |
Pros and cons
Reputation
Pros
- Published per-location prices
- Reviews and listings in the entry plan
- Surveys and analytics tiers for CX teams
Cons
- Some review sources, like Yelp, are a paid add-on
- Sold only through sales
- Per-location cost adds up for small chains
Trustpilot
Pros
- Real free plan to claim and start collecting
- Widely recognized independent review profile
- Reviews stay on your profile if you leave
Cons
- 12-month prepaid contracts on paid plans
- Priced per domain, plus add-ons
- AI replies only on Premium and Enterprise
Sarah Chen