Starting price; rises with usage
beehiiv vs Kit
Compare with for .
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
Starting price; rises with usage
beehiiv
Newsletter operators who treat the newsletter as a business: they want to keep paid revenue, sell ads, run automations and own their website and domain, and they are fine paying a monthly plan to do it.
Kit
Creators who sell courses, products or services alongside a newsletter and need email automation more than a publishing website.
Side by side
| beehiiv | Kit | |
|---|---|---|
| Pricing | Free up to 2,500 subscribers; paid from $49/month (Lite, billed yearly, 1,000 subscribers) | Free up to 10,000 subscribers; paid from $33/month (Creator, billed yearly, 1,000 subscribers) |
| G2 Rating | Not yet verified | 4.4 (236 reviews) |
| Best For | Newsletter operators who treat the newsletter as a business: they want to keep paid revenue, sell ads, run automations and own their website and domain, and they are fine paying a monthly plan to do it. | Creators who sell courses, products or services alongside a newsletter and need email automation more than a publishing website. |
Pros and cons
beehiiv
Pros
- No cut of paid subscription revenue, only Stripe fees
- Several ways to earn besides subscriptions: ad network, paid recommendations, digital products
- Real automation, segmentation and API tools for a newsletter platform
- Free plan with unlimited sends up to 2,500 subscribers
Cons
- Paid subscriptions, ads and custom domains need a paid plan (from $49/month billed yearly)
- Plan price climbs with your list, even if few readers pay
- No reader app or social feed comparable to Substack's
- Branding removal, multiple paid tiers and the Send API are Pro only
Kit
Pros
- Free plan covers up to 10,000 subscribers
- Deep automations and sequences on Creator
- Sells paid newsletters and digital products in one place
- Recommendations and sponsorships for growth and income
Cons
- 3.5% + 30 cents per sale on every plan
- Free plan has no automations
- Paid Recommendations carry a 23.5% fee
- Not built as a publication website like Ghost or Substack
Related comparisons
beehiiv vs Substack
Substack costs nothing until readers pay and has the best discovery. beehiiv costs a monthly plan but takes 0% of paid revenue, so it wins once you earn about $950/month on a 5,000-subscriber list.
Kit alternatives
For most newsletter writers, beehiiv is the best Kit alternative: 0% on paid subscriptions, an ad network and paid recommendations. Pick Substack for a free start with discovery, or Ghost to own your site with no revenue cut.