Kit
Creator
Flat price, whole team$33.00
× 12 months$396.00
Per year
$3.30 per person / mo
$396
Starting price; rises with usage
Kit vs MailerLite
Compare with for .
Kit
59%
match · $396/yr
MailerLite
85%
match · $130/yr
What matters most?
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
MailerLite
Comfort
Flat price, whole team$10.80
× 12 months$129.60
Per year
$1.08 per person / mo
$130
Starting price; rises with usage
Kit
From $39Free plan
G2 4.4 · 236 reviewsCreators who sell digital products and want automations and sequences, and newsletter writers who want a free plan that lasts until 10,000 subscribers.
vs
MailerLite
From $12Free plan
G2 4.6 · 1,109 reviewsCreators on a budget who want automations and a website for less than Kit Creator at small and mid list sizes.
Side by side
| Kit | MailerLite | |
|---|---|---|
| Pricing | Free up to 10,000 subscribers; paid from $39/month (monthly) or $33/month (annual) | Free up to 250 subscribers; paid from $12/month (monthly) or $10.80/month (annual) |
| G2 Rating | 4.4 (236 reviews) | 4.6 (1,109 reviews) |
| Best For | Creators who sell digital products and want automations and sequences, and newsletter writers who want a free plan that lasts until 10,000 subscribers. | Creators on a budget who want automations and a website for less than Kit Creator at small and mid list sizes. |
Pros and cons
Kit
Pros
- Free plan covers up to 10,000 subscribers, the largest free tier among paid-plan tools here
- Paid newsletters work on the free plan, with a 3.5% + 30c fee and no monthly cost
- Strong automations and sequences on Creator
- Recommendations, paid recommendations and sponsorships in one place
Cons
- No automations or sequences on the free plan
- Creator costs $379/month at 50,000 subscribers (monthly), more than beehiiv Lite or Ghost Publisher
- Creator allows only 2 users
- Deliverability reporting and the referral system are Pro only
MailerLite
Pros
- Comfort is $19/month at 1,000 subscribers (monthly), half Kit Creator's $39
- 50 automations on Comfort
- Website, blog and landing pages included
- 14-day trial with no card
Cons
- Free plan is only 250 subscribers since June 2026
- No recommendations network or ad network
- Comfort caps monthly sends at 10x your tier
- Pricing page does not state the fee on paid newsletter sales
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