Pipedrive vs folk
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What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.

Pipedrive
Startups with a defined sales process and their first sales hires that want sequences and email sync at the lowest per-seat price.
folk
Founders whose pipeline is mostly relationships (investors, partners, intros and LinkedIn outreach) and who want a CRM they can set up in an afternoon.
Side by side
| folk | ||
|---|---|---|
| Pricing | From $14/seat/month (billed annually); no free plan | From $24/member/month (billed yearly); 14-day trial |
| G2 Rating | 4.3 (5,086 reviews) | 4.5 (343 reviews) |
| Best For | Startups with a defined sales process and their first sales hires that want sequences and email sync at the lowest per-seat price. | Founders whose pipeline is mostly relationships (investors, partners, intros and LinkedIn outreach) and who want a CRM they can set up in an afternoon. |
Pros and cons
Pipedrive
Pros
- Sequences and email sync from $39/seat/month
- Easy for new sales hires to learn
- 500+ integrations
- Clear plan steps
Cons
- No free plan
- Company enrichment needs Premium
- Built around deals, less suited to investors or hiring
- Lite has no email sync
folk
Pros
- Quick to set up around contacts
- LinkedIn extension and enrichment on Standard
- Email, calendar and WhatsApp sync on the entry plan
- Sequences at $48/member/month (billed yearly)
Cons
- No free plan; account blocked after the trial
- Deals, sequences and API need Premium
- Enrichment capped at 500 or 1,000 finds per month
- Lighter reporting and automation than full sales CRMs
Related comparisons
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Capsule is the best CRM for most consultants: relationship-first records, pipelines and project boards from $18/user/month billed annually. Less Annoying CRM is the simplest solo option, HubSpot's free CRM is the best free start, and Copper suits Google Workspace firms.
Best CRM for Startups
Attio is the best CRM for most early-stage startups: free for up to 3 seats with email sync and enrichment, flexible enough to track investors and partners, and 80% off Pro in year one for VC-backed startups. Choose HubSpot Sales Hub if you qualify for its 90% startup discount, Pipedrive for the cheapest sequences, and Close if your team sells by phone.
