Klipfolio
Klips
Flat price, whole team$120.00
× 12 months$1,440.00
Per year
$12.00 per person / mo
$1,440
Klipfolio vs Data Studio (formerly Looker Studio)
Compare with for .
Klipfolio
50%
match · $1,440/yr
Data Studio (formerly Looker Studio)
71%
match · $1,080/yr
Data Studio (formerly Looker Studio) is the better fit.
It has a free plan you can start on today.
How we work out the matchWhat matters most?
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
Data Studio (formerly Looker Studio)
Pro
$9.00 × 10 seats$90.00
× 12 months$1,080.00
Per year
$9.00 per person / mo
$1,080
Klipfolio
From $120
Teams with a technically comfortable owner who want highly customized dashboards shared with many people at a flat price.
vs
Data Studio (formerly Looker Studio)
From $9Free plan
Small businesses and marketing teams working mainly in Google Ads, GA4, Sheets and BigQuery who want capable reports at no cost.
Side by side
| Klipfolio | Data Studio (formerly Looker Studio) | |
|---|---|---|
| Pricing | Klips from $120/month (annual); PowerMetrics from $24/user/month | Free; Pro $9/user/project/mo |
| G2 Rating | Not yet verified | Not yet verified |
| Best For | Teams with a technically comfortable owner who want highly customized dashboards shared with many people at a flat price. | Small businesses and marketing teams working mainly in Google Ads, GA4, Sheets and BigQuery who want capable reports at no cost. |
Pros and cons
Klipfolio
Pros
- Unlimited users on every Klips plan
- Most customizable of the KPI dashboard tools
- Clear refresh tiers, up to every minute on Team+
- PowerMetrics offers a warehouse-friendly path
Cons
- Klips formula language has a learning curve
- Base plan refreshes every 4 hours and lacks published links
- Two products with different pricing models
Data Studio (formerly Looker Studio)
Pros
- Free for unlimited creators and viewers
- Largest connector catalog here
- Flexible report design with real-time collaboration
- Low-cost Pro tier adds auto refresh and team workspaces
Cons
- Google ad and measurement data refreshes every 12 hours
- Auto refresh for open reports requires Pro
- Many non-Google sources rely on partner or community connectors
Emily Rodriguez