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Social Media

Talkwalker vs Sprout Social

Which social media tool is right for you? Compare features, pricing, and user reviews to make the best choice.

Talkwalker

From Custom
G2 4.3 · 137 reviews

Enterprises and agencies that want broad global listening with unlimited seats, especially teams already on Hootsuite.

Sprout Social

From $79
G2 4.4 · 6,882 reviews

Teams already using Sprout Social for publishing and customer care that want listening, inbox and reporting in one tool.

Side by side

TalkwalkerSprout Social
PricingCustom pricing (by quote, demo required)From $79/seat/month billed annually ($99 monthly); no free plan
G2 Rating4.3 (137 reviews)4.4 (6,882 reviews)
Best ForEnterprises and agencies that want broad global listening with unlimited seats, especially teams already on Hootsuite.Teams already using Sprout Social for publishing and customer care that want listening, inbox and reporting in one tool.

Pros and cons

Talkwalker

Pros

  • Unlimited users on every plan
  • Very broad coverage: 150 million sources and 187 languages
  • AI peak detection and forecasting
  • Pairs with Hootsuite for publishing and engagement

Cons

  • No public prices; demo and quote for every plan
  • Plan limits given only as multiples (2x, 6x), not numbers
  • Extra historical data only on the top Business plan
  • Renaming to Lumen by Talkwalker can confuse buyers

Sprout Social

Pros

  • Listening sits next to an excellent inbox, publishing and reporting
  • Query builder needs no Boolean skills
  • Base plan prices are public, with a 30-day trial and no card

Cons

  • Listening is a paid add-on with no public price
  • Not available on Essentials; Standard is $199 per seat per month billed annually
  • Per-seat pricing adds up quickly for larger teams
  • No published mention limits or history length for listening

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