Sprout Social
Teams already using Sprout Social for publishing and customer care that want listening, inbox and reporting in one tool.
Quick overview
- Pricing
- From $79/seat/month billed annually ($99 monthly); no free plan
- Plans
- No free plan; 30-day free trial, no credit card. Priced per seat; annual billing is paid upfront (monthly price in brackets). Essentials $79/seat/month ($99): 5 social profiles, publishing and reporting, no inbox. Standard $199 ($249): 5 profiles, Smart Inbox, 10 brand keywords, review management, 90 days of conversation history. Professional $299 ($399): unlimited profiles, bulk scheduling, approval workflow, competitor reports, message tagging, full history. Advanced $399 ($499): API, external approvals, spike alerts, sentiment, chatbots, Salesforce, HubSpot and Zendesk integrations. Enterprise: custom. 100 Trellis AI credits per seat per month; Trellis Plus $28/user/month annual ($35 monthly). Listening, Premium Analytics and Employee Advocacy are add-ons (Standard and up) with no public price.
- G2 rating
- 4.4 / 5.0
- Comparisons
- Featured in 5 comparisons
Key features
- Listening add-on for Standard, Professional and Advanced plans
- Query builder that needs no Boolean knowledge
- Sentiment tracking, Smart Categories and custom spike alerts
- Competitor share of voice and audience demographics
- Smart Inbox and review management to act on what you find
- Trellis AI questions over listening data
Pros
- Listening sits next to an excellent inbox, publishing and reporting
- Query builder needs no Boolean skills
- Base plan prices are public, with a 30-day trial and no card
Cons
- Listening is a paid add-on with no public price
- Not available on Essentials; Standard is $199 per seat per month billed annually
- Per-seat pricing adds up quickly for larger teams
- No published mention limits or history length for listening
Sprout Social in our comparisons
Best Social Listening Tools
Brand24 is the best social listening tool for most brands and agencies: public prices, a no-card trial, AI sentiment on every plan and unlimited users from Team. Pick Awario on a tight budget, or Brandwatch or Talkwalker for enterprise depth.
Sarah ChenUpdated October 2026Best Social Media Management Tools
Sprout Social is the best social media management tool for teams that publish, engage and report together, thanks to its Smart Inbox, reporting on every plan and approvals on Professional. Pick Buffer or Metricool if per-seat pricing is out of budget.
Sarah ChenUpdated October 2026Buffer alternatives
Publer is the best Buffer alternative for most Buffer users: same per-account pricing, but cheaper, with approvals, bulk scheduling and X on the $4-per-account Professional plan. Pick Metricool for analytics, or Later for Instagram and TikTok.
Sarah ChenUpdated October 2026Hootsuite alternatives
Agorapulse is the best Hootsuite alternative for most teams: the same publishing, inbox and reporting for less per seat, with published monthly prices and a 30-day trial. Choose Buffer if you mainly schedule posts on a small budget.
Sarah ChenUpdated October 2026Sprout Social alternatives
Agorapulse is the best Sprout Social alternative for most teams: a similar inbox, approvals and reporting for $79 to $149 per user per month billed annually. Agencies and large teams should look at Sendible, which includes unlimited users on every plan.
Sarah ChenUpdated October 2026