Keap
Entry plan
Flat price, whole team$299.00
× 12 months$3,588.00
Per year
$29.90 per person / mo
$3,588
Keap vs HubSpot Marketing Hub
Compare with for .
Keap
31%
match · $3,588/yr
HubSpot Marketing Hub
85%
match · $840/yr
HubSpot Marketing Hub is the better fit.
It costs $2,748 less a year for 10 people.
How we work out the matchWhat matters most?
Fine-tune
What you'd pay
Entry plan for 10 people, billed yearly where offered. Prices checked Oct 2026.
HubSpot Marketing Hub
Starter
$7.00 × 10 seats$70.00
× 12 months$840.00
Per year
$7.00 per person / mo
$840
Includes 1,000 marketing contacts
Keap
From $299
Service businesses that want sales automation, texting, booking and invoicing in one CRM, and are ready for a $299/month starting price with guided setup.
vs
HubSpot Marketing Hub
From $7Free plan
G2 4.4 · 15,978 reviewsTeams that want a strong CRM and inbound marketing with a free start, and can afford Professional when they need real automation.
Side by side
| Keap |  HubSpot Marketing Hub | |
|---|---|---|
| Pricing | From $299/month (monthly) or $2,988/year; implementation required | Free tools; Starter from $7/seat/month (annual, new customers) or $20/seat monthly |
| G2 Rating | Not yet verified | 4.4 (15,978 reviews) |
| Best For | Service businesses that want sales automation, texting, booking and invoicing in one CRM, and are ready for a $299/month starting price with guided setup. | Teams that want a strong CRM and inbound marketing with a free start, and can afford Professional when they need real automation. |
Pros and cons
Keap
Pros
- Deep sales automation with prebuilt templates
- Texting, appointments, quotes and invoices built in
- Dedicated Customer Success Manager and US phone support
- Affiliate program management included
Cons
- High starting price for 1,500 contacts
- Implementation services are required
- Texting is US only, and no courses were found
- No white label or agency resale
HubSpot Marketing Hub
Pros
- Free CRM that scales to large teams
- Low-cost Starter for new customers
- Strong automation on Professional and Enterprise
- Large app marketplace
Cons
- Big jump from Starter to Professional, plus $3,000 onboarding
- No funnel checkout builder, courses or white label
- SMS only on Professional and up
- Exceeding contacts auto-upgrades your tier until renewal
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