Includes 1,000 marketing contacts
Visit HubSpot Marketing Hub ↗HubSpot Marketing Hub vs Brevo
Short answer: HubSpot Marketing Hub suits marketing teams that want CRM, content and campaigns in one platform. Brevo suits individuals and small businesses that want low-cost email marketing with a free plan to start.
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What you'd pay
Entry plan for 10 people, billed yearly where offered, in US dollars (USD). Prices checked Nov 2026.
5,000 emails a month
Visit Brevo ↗
HubSpot Marketing Hub
B2B and B2C teams that want an all-in-one marketing automation platform tightly integrated with CRM—especially SMB to mid-market organizations scaling lead generation, nurturing, and lifecycle marketing with strong reporting and sales alignment.

Brevo
SMBs and mid-market teams that want an all-in-one platform for email marketing plus automation, transactional messaging, and basic CRM—especially when pricing by email volume is preferable to per-seat pricing.
Who each one is for
HubSpot Marketing Hub
- Best for
- Marketing teams that want CRM, content and campaigns in one platform. source ↗
- Not for
- Small teams on a tight budget that need advanced automation, since Professional starts at $800/month plus a $3,000 onboarding fee. source ↗
From HubSpot Marketing Hub's own pricing and help pages, checked Nov 4, 2026.
Brevo
- Best for
- Individuals and small businesses that want low-cost email marketing with a free plan to start. source ↗
- Not for
- Teams that need phone support or many users on a small budget, since both start on the $499/month Professional plan. source ↗
From Brevo's own pricing and help pages, checked Nov 4, 2026.
Side by side
| Pricing | Free; Starter from $7/seat/month (billed annually) or $10 monthly | Free (300 emails/day); paid from $9/month (Starter) |
| Price checked | Nov 9, 2026 | Nov 4, 2026 |
| G2 Rating | 4.4 (15,978 reviews) | 4.5 (2,768 reviews) |
| Best For | Marketing teams that want CRM, content and campaigns in one platform. | Individuals and small businesses that want low-cost email marketing with a free plan to start. |
| Not for | Small teams on a tight budget that need advanced automation, since Professional starts at $800/month plus a $3,000 onboarding fee. | Teams that need phone support or many users on a small budget, since both start on the $499/month Professional plan. |
Pros and cons
HubSpot Marketing Hub
Pros
- Unified platform with native CRM and strong cross-hub integrations (Sales/Service/Operations)
- Powerful workflow automation that’s approachable for non-technical marketers
- Strong content and conversion tooling (forms, landing pages, CTAs) with built-in analytics
- Large ecosystem of integrations, templates, and partner support
Cons
- Costs can rise quickly as marketing contacts and add-ons increase
- Some advanced capabilities (governance, advanced reporting, complex automation) require higher tiers
- Customization and data model flexibility can be limiting compared with more developer-centric platforms
Brevo
Pros
- Strong value for money for email-volume-based pricing and bundled channels
- All-in-one suite (marketing automation + transactional messaging + basic CRM)
- Good automation and segmentation for common SMB lifecycle use cases
- Solid API/SMTP options for product-led and eCommerce transactional messaging
Cons
- Advanced automation, attribution, and analytics can be less robust than enterprise MAPs
- Some features and support levels are gated behind higher tiers/usage add-ons
- UI and feature depth can feel uneven across modules (marketing vs CRM vs conversations)
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